Client
Fire House Loft
Service
Event Marketing, Sales Automation
Fire House Loft came to Tulen at a crossroads. Sean, the owner, had been breaking even month after month and was seriously considering shutting the space down. The bookings weren't coming in the way they needed to, and the systems weren't in place to change that.
When they reached out, Sean had just made the switch to HoneyBook to manage their bookings and was looking for a partner who could help drive real growth at the property. For us, it was an easy decision. Fire House Loft is a stunning space, a restored 1870s firehouse sitting right in the heart of Magazine Street in New Orleans, and we felt strongly that the space just needed more visibility.
Our Work
Our Strategy
We leaned into what made it special. Drone aerial footage of the building, the character of the historic space, the location in one of New Orleans’ most iconic corridors. Our strategy was straightforward: show people what this place actually looks like and let the space sell itself.
The results backed that up. Fire House Loft was hovering around $25,000 in monthly revenue when we started working together. In September, they hit $55,000, their best month ever. Since then, they’ve maintained a consistent average of around $50,000 per month, roughly doubling where they were before Tulen.
One of the most important parts of this engagement has been our direct integration with HoneyBook. Because we were able to connect directly into their CRM, we could track real bookings and real revenue in real time, not estimates, not projections. That transparency gave Sean the confidence to double down on the marketing spend that was actually working, and gave us the data to spend more efficiently on his behalf. It’s a closed loop that makes every dollar go further.
Testimonial
Leads Per Month